Does Facebook Own Twitter? Facebook Acquired Companies

The idea behind this article is that a Facebook user can be a Twitter user. The premise is based on what I have noticed in the past few years. Not to say that a person cannot exist without Facebook, but if you removed it from their life, would they even notice?

Has Facebook taken over Twitter? Are we evolving into one site with multiple extensions or branches? Will one ultimate network become all things to all people? It seems as though many separate ideas are meshing together and forming something much greater than the sum of its parts.

Does Facebook Own Twitter? 

Tangible evidence of this union has appeared in the form of the  Twitter “like” button. Twitter is one of the most popular social networking websites on the internet. Facebook, conversely, may be considered by some to be an all-encompassing “overlord” type site. There are big differences between them though, mainly in audience demographics and technology integration.

Recently, however, Facebook has created an enhanced version of its current “Like” system that will allow users to have more personal control over how their status updates are displayed within other applications on the site. They also feature application-specific options for sharing news stories, images, locations etc.

This is just another example that solidifies my theory that they are getting closer together. The relationship continues to be fleshed out.   

The Twitter “like” button is a product of a new partnership between the two companies. It seems as though Facebook’s willingness to integrate other sites’ features into their own has been important to them in acquiring smaller online entities. They have been successful in the past, snagging Instagram for over 1 billion dollars just last year. You can already see where this article is going…

When you log onto your Twitter account, check your update stream and scroll down to the bottom – there will be a Facebook icon next to the TweetMeme share button. Clicking on it allows you to post your tweets directly onto a friend’s or a brand’s wall, much like the regular Like feature would but with fewer control options.  

One downside to this new service is that your tweets cannot be posted anonymously. This may not be a big deal for most people, but we’ve all seen the damage caused by Twitter users that post racist, degrading and harmful messages under the cloak of anonymity.

Although, it does make me wonder: Are we better off with who we know saying mean things behind our backs? We’ll never know.

What will happen when you post another site’s content on Facebook? You will get credit, yes… But what about the user-end information? Will there come a day where sites like Twitter and Tumblr become obsolete? I think few people actually want to see social media become one massive conglomerate – do they?

So from this, we can gather that these tech giants are working together to make the internet even more interconnected. Tech integration will be key for them as they continue to try to retain (or gain) users by creating ‘the ultimate platform.’

What is this all leading up to?

Is it a way for Facebook to take over Twitter? Maybe, maybe not… But everyone with an internet connection will definitely have something in common. Whether you choose to sign up or not, you can’t deny their success so far… This means one thing: It’s only going to get bigger from here on out.   

Do a Google search of a topic and read through your results – chances are good that there will be a link showing recent tweets about the subject matter at hand. Many people use Twitter as a form of social networking commentary and/or news-sharing platform. You can also see this article: Reasons Twitter Didn’t Sell To Facebook.

A valid question would be: Will Facebook take over its competitor? I think so, yeah… But the idea is not to create a monopoly. The intention is to have all relevant information from any given subject available on one page with as few mouse clicks as possible.

In light of this new trend, websites with similar functions will rise and fall – but Facebook will still be there. They are the most popular website in the world for a reason – they do things well .      

My prediction for next year has nothing to do with the concept that these two companies are going to continue merging into each other – instead, it’s simple: Facebook and Twitter will merge into one. I know it’s not completely original, but we’re talking about the people that brought us ‘The Poke.’

To be honest – why wouldn’t they do it? It seems like a natural progression of their relationship with each other. This is how social media sites should function anyways – combining all of your information on one page would make things easier to navigate for users; less time clicking around, more results at hand…  

The integration has been happening gradually over the last year or so. People can log into Facebook and update their status by tweeting. You can share instantly through sites such as Tumblr and Instagram without logging in first through Facebook. That’s only if you’re logged in though!

Facebook Has Acquired The Following Companies:

Instagram $1 Billion (April 2012)

Instagram is a photo-sharing site used by over 90 million people all over the world. The app takes pictures from your phone and uploads them to share on your profile. Facebook plans to keep it operating independently and not integrate it into their website or applications.

Onavo $120 Million (October, 2010)

Onavo is an Israeli-based company that offers mobile utility apps for both iPhone and Android users. Their product allows you to stretch your data plan by compressing data before sending it through their application so that you don’t go over any limits set up by your service provider. This purchase led developers to believe that Facebook would integrate these features into the main website so all of its users could also benefit from this technology.

Little Eye Labs $15 Million (January 2014)

This company is a software testing tool that helps developers build apps for Android devices. The applications detect bugs and fix the problems so they can continue developing with ease. Many believe this was another move by Facebook to improve their mobile application in order to stay competitive against other companies such as Google and Twitter.

Developers were proven correct when Facebook unveiled a new app called ‘Facebook Home’ which allowed users to access their feeds from any smartphone or tablet device. Also, many of the features currently available on the website have been shifted over to be accessed from within Facebook’s mobile application.

Onavo Count $1 Million (April 2013)

This is the most recent purchase by Mark Zuckerberg – it remains unclear whether or not this purchase will be integrated into the Onavo applications already available to users, but it’s likely.

After acquiring Onavo for $120 million last year, Facebook purchased its ‘Count’ application for $1 million which allowed users to automatically update their social network statuses based on their current activities (i.e., meals eaten, miles run, books read).

Insider $200 Million (August 2011)

Insider was a social network that allowed users to share photos and videos. Facebook only owns this company’s mobile application which is currently available for download through the Apple App Store. It has already been integrated into the main website so you may notice it when browsing your news feed.

However, its homepage functions as an independent site; it also allows you to post status updates and pictures like other widely used social media platforms.

More Articles On Facebook:

Conclusion

Facebook has been aggressively attempting to snap up as many social media-related companies as possible for the past few years. Some of their purchases, such as Instagram and Onavo, have already seen large amounts of integration within the main website and mobile app; whereas others like LittlEye Labs and Insider are only used by a select group of users.

However, we can look forward to seeing even more applications integrated into Facebook’s main platform in the coming months/years!

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